Programme
THURSDAY, 4 DECEMBER 2025
Křížkovského 12, Olomouc
Room: 1.17
Zoom link: https://cesnet.zoom.us/j/95674855620
9.45 – OPENING OF THE CONFERENCE
10:00–11:15 – SESSION 1: Cultural Markets
Chair: Pavel Kuchař / Michal Müller
Carolina Dalla Chiesa and Valeria Morea (online)
Cultural Markets and the Digital Management
Zsuzsanna Tóth, Erika Seres Huszárik, Mohamad-Noor Salehhuddin Sharipudin and Suffian Hadi Ayub
The Impact of Culture on the Development of Business Relationships
Sylwester Bialowas and Marek Prokupek
Czech Art as an Alternative Investment: A Comparative Performance Analysis Against Traditional Financial Assets, 1998-2023
11:15 – 11:30 – Coffee break and POSTER SESSION: Discussion with authors
Katarzyna Mazur-Włodarczyk, Katarzyna Łukaniszyn-Domaszewska and Elżbieta Karaś (Poster)
Institutional engagement in the advancement of Polish-Czech cooperation and shared cultural heritage preservation
11:30 – 12:30 – SESSION 2: Invited Talks on Sustainability
Chair: Jarmila Zimmermannová / Ondřej Kročil
Pavel Zámyslický
European climate policy at a crossroads?
Polona Tominc
Sustainability Awareness among Business Students – A Descriptive Insight
12:30–13:30 – Lunch break
13:30–14:45 – SESSION 3: Soft Skills, Work & Organizations
Chair: Michal Müller / David Kosina
Jaroslava Kubatová, David Kosina, Ondřej Kročil, Michal Müller and Pavla Slavíčková
Soft Skills as Civic Skills: Rethinking 21st-Century Skills Frameworks
Michal Müller
Knowledge Workers’ Perceptions of Generative AI and the Erosion of Human Skills
Pernille Eskerod and Kaung Khant Min
Simulation-training in management education to develop soft skills
Jan Holy and Vladimír Bolek (online)
Structure, Agency, and the Recursiveness of Social Practices: A Structuration Theory Perspective on Organizational Resilience and Crisis Adaptation
Radoslaw Walczak (online)
Work-Life balance of GenZ - challenges for European Companies
14:45–15:00 – Coffee break
15:00- 16:30 – SESSION 4: Sustainability, Democracy & Methods
Chair: Dana Ondrušková / Jan Stoklasa
Hassan Amjad and Jan Stoklasa
The nature of the evaluation method matters. On the importance of “relative- vs. absolute-type” method choice in assessing the effect of tourism on UNESCO natural
heritage sites
Dana Ondrušková
Lost Potential? Economic and Social Integration of Skilled Refugees: The Case of Ukrainians in the Czech Republic
David Diaconu (online)
Deliberative Democracy? Voting Mechanisms and Collective Decision-Making in Commons Management
Patrik Richnák (online)
Shaping the Future of Sustainable Transport: The Role of University Students in the Study Field of Economics and Management in the Adoption of Electromobility
Katarína Procházková
Green Innovations in the Age of Big Data: A Bibliometric Study to Guide Future Research
Kalin Kalev
The need of AI interpretation of accounting data
16:30-16:45: Coffee break
16:45-17:45 – SESSION 5: Knowledge Management, Innovation Strategy, Digitalization
Chair: Jaroslava Kubátová / Pavla Slavíčková
Ludmila Mládková
Spiritual Knowledge Management – Managing Unmanageable?
Ivana Mišúnová Hudáková and Alexander Šarlina
Innovation Activity of Companies as a Tool of Strategic Management
Jozef Kovács and Ivana Mišúnová Hudáková
Duration of development and business potential of innovations: Empirical findings from business practice
Vitin Purso Sawant and Jana Blštáková
Measuring the Impact of Digital HRM Practices on Operational Efficiency. Systematic Literature Review
17:45 Social Evening – Wine Tasting Experience